The Mayor of the City of Vilnius, Arturas Zuokas, a self-proclaimed “militant cyclist,” is sick and tired of drivers parking their luxury cars in his city’s bike lanes. So, he teamed up with a Swedish TV show to create what may be the greatest PSA in the history of media.

“In the past few days, expensive cars have been illegally parked in almost the exact same place - a Rolls Royce and a Ferrari. What should the city do about drivers who think they are above the law? It seems like a tank is the best solution,” says the mayor.

To underscore the threat, His Worship jumps into an armored vehicle and crushes an illegally parked blue Mercedes. The shocked owner emerges to find his car flattened. The mayor shakes his hand and says, “Next time, park legally.”

Whereupon the mayor sweeps up the broken glass with a push broom, gets on his bike, and carries on down the freshly cleared bike lane.

Politifact is going to deduct points because this ad features an armored personnel carrier and not a tank, but who cares?

[HT: DJA]